All posts by Brian Stanic

About Brian Stanic

Hi and thank you for taking the time to visit my profile page. I am the Founder Director of The Holt Partnership. In my early years, I spent many years as an Accountant, working in both Practice and Business. I decided to use my experience in Accountancy and moved into negotiation based sales by selling mid-range Business Accounting and Distribution Systems to small business, before moving into selling multi-pound Reconciliation Systems to the Investment Banking sector. After a successful sales career, I decided it was about time to take the "ultimate" jump and form my own business by offering Web Design services to small businesses. With the extensive experience gained in sales, I feel I bring much more to the table than your archetypal Web Designer / Techie. Successful websites are not about coding. That's the easy part. It is about helping a client to understand what a Website really is really about, then creating and delivering a solution to meet the objectives of the business.

13 Types of visitor visiting your Website

5 types of website visitorUnfortunately, many small business websites are doomed to failure even before the first line of code is written. Successful websites are not about clever code or the expertise of "Techies". Instead, it is about writing good content to meet the requirements of your website visitors.

However, before you can write good content, you, first of all, have to identify (not literally) what type of people are visiting your website. By this we mean; what type of informational requirements they will have. The good news is; it is not rocket science and is something you can easily do yourself with a little guidance and a few thought ideas.

How to write compelling website content / copywrite

How to write compelling Website content / CopywriteUltimately, the success of your Website will depend on the quality of your written content and it's ability to turn visitors into clients. It is not easy and can take many attempts to try and get it right. To help you get started, below, are 9 key points that need to be considered when writing website content / copy, and help turn visitors into clients. Why work hard to attract visitors, only to see them leave your Website without bothering to take a proper look?

How to optimise your Website for Search Engines

How to optimise your WebsiteWhen developing your Website, it is always prudent to incorporate web design techniques to help make your Website friendly to Search Engines. In the industry, this is called Search Engine Optimisation (SEO). Not doing so, does not really make much sense and would only have a detrimental effect on your Website. Below, are 9 key factors on how to optimise your web pages for Search Engines to help achieve high rankings.

How many web pages do you need?

How many web pages do you needVirtually, without exception, the majority of Website Owners we speak with, significantly, underestimate the amount of Web Pages required for their new Websites. This is mainly due to a lack of understanding of how people will interact with their Websites and what building a Website entails. Needless to say, a lack of information/pages can have a detrimental effect on the success of any Website. How many times have you visited a Website and been frustrated by the lack of useful information?