What To Consider When Planning Your New Practice Website
Your Website is more than just a lead generator. It is your 24/7 Customer Services Manager / Sales Team, all rolled into one, just waiting to become an important, everyday Proactive Business Tool.
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Everything is possible
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first up
Understanding The Acountancy Practice And Its Objectives.
Defining what your Website’s objectives are, might seem a simple question but is one that most Acountant practices never consider and is the first question we ask.
With a little encouragement and within a very short space of time, at least six clear Website objectives would have been identified. More importantly, it is only then, clients begin to realise and appreciate, how intrinsically linked, the Website is to their everyday, business processes. Most tell us, they find it quite enlightning!
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opportunites
Knowing In Advance Is The Key
Knowing in advance what your Website is capable of, allows you, on a day-to-day basis, to identify those business processes where your Website can play an important part.
With many people now working from home, communication on who has responded to what can become an issue. Being able to rapidly implement a low cost, Website Helpdesk system (within 24 hours), for example, certainly would have been a big help to many Accountant practices.
your audience
Don't Forget Your Clients
Do you know, there will be at least seven types of people visiting your Website, each with their own objectives and information requirements? One of these will be your existing client base, so often overlooked.
Your clients are a captive audience. Your Website is a captive business tool. We help bring these two concepts together, ensuring your Website plays an important part in keeping you closer to your clients.
Keep Website Visitors And Clients Coming Back To Your Website Again And Again
holistic approach
Considering All The Variables
With us, it is not just about building you a beautiful looking Website. It is about offering expertise in our chosen field, to help you become more successful and efficient as a business.
We cover Sales & Marketing, Customer Services, Products & Services, Business Operations and Business Plans. In fact, just about everything and anything to do with your business. Why? Because we want to put your Website on the road to success.
responsibility
Take a Real Interest in Your Website
Once clients realise their Website is a valuable, 24/7 business tool, fine-tuned to their own business requirements, the idea of outsourcing it’s maintenance, becomes much more less attractive.
Only you know of the day-to-day subtilties of your business: what service needs more promotion; changes to the way you communicate with clients and web visitors; the list goes on. Helping you to help yourself, will always be the best approach, giving you more independence and a greater knowledge of what makes your Website “tick”.
Pricing model
The Best Return On Investment
Our Accountant Website Design solutions are available to all size of Accountants, not just those with larger budgets.
We don’t want to tie you down to long, expensive contracts, with a one size fits all approach. Instead, pick-and-choose, only those services, offering you real business benefits, often, with just a one-off, low payment.
times have changed
Moving away from Custom Websites
There was a time when we, too, primarily focussed on offering a custom web design service. It is three times more expensive than our ProCMS service and even then, it was still good value, compared to what other well known Accountant Web Design suppliers were charging.
Once clients realised they could base their Website on one of more than 2500 high quality designs and have it modified to their exact requirements, guess what service became a “no-brainer”, as far as they were concerned? It is why we class our Template based Websites as Virtual Bespoke Websites (VBW) and gives our clients the opportunity to make significant savings on their new Practice Website.
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File Sharing / Client Document Portal for Websites
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